Episode 93: Stress Free Social Media Tips for Businesses | Crystal Vilkaitis
Social media can be a major source of stress, especially if you use it for professional reasons. Chatting with friends and family is one thing, but if you’re trying to grow a business or a professional network, social media becomes much more serious. Maybe you’re stressing over engagement numbers, the algorithm, or the pressure of comparing yourself to others.
With social platforms changing every five seconds, you always have to know the latest tips and trends! That’s why today’s guest is Crystal Vilkaitis, a social media expert and host of the podcasts Crystal Uncorked and Rooted in Retail. Crystal knows all about social media, and she helps small retail shops get their name out there so they can be known and loved by their communities.
Whether you’re a retail store owner wanting more customers, an online business owner building an audience, or a corporate professional hoping to raise your profile, you can learn from Crystal’s up-to-date social media tips. She spills strategy secrets and she also gets vulnerable about self-doubt struggles and therapy. This is a can’t-miss episode for anyone aiming for social media success!
Here are this episode’s main points:
(4:14) Crystal’s advice for beginners trying to grow on social media
(10:52) What Crystal does to build confidence when she has impostor syndrome
(12:55) How retail store owners can use social media strategically and have fun!
(17:16) Crystal explains how to use short-form video to expand your reach (even if video makes you nervous)
(22:42) “One of the best ways to build your business without a budget.” How to create content that makes the algorithm work for you
(31:26) Crystal’s experience with burnout and getting a special type of therapy
FIND OUT MORE ABOUT CRYSTAL AND CONNECT WITH HER HERE:
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